Idan Kallush

Director of Peformance Marketing at Reason Software Company

Idan Kallush has a diverse work experience spanning various roles in performance marketing, growth and user acquisition. Idan'smost recent position was as the Director of Performance Marketing at ReasonLabs, a role they started in June 2023. Prior to that, they served as the Head of Growth & User Acquisition at OneStep Digital Physical Therapy from October 2021 to July 2023. Idan also worked as a Senior User Acquisition Manager at Papaya Gaming from July to October 2021, and at GSN Games from August 2020 to July 2021.

Before transitioning into user acquisition, Idan co-founded a company called EKO Media in April 2018, where they served until August 2020. Idan began their career at Webpals Group in December 2015 as a Performance Campaign Manager and later became a Performance Team Leader from April 2017 to March 2018. Prior to that, they worked as an Account Manager at Goldwaves Media LTD from December 2014 to November 2015. Overall, Idan has gained extensive experience in performance marketing, growth, and user acquisition throughout their career.

Idan Kallush completed their Bachelor of Arts (BA) degree in Management Information Systems, General from The Academic College of Tel-Aviv, Yaffo. Idan attended the college from 2011 to 2014. In addition to their degree, Idan also obtained certification from Google for Startups Israel in April 2023 through their Google Startup Growth Lab program.

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