Eliot Shepard

Eliot Shepard is a seasoned marketing professional with extensive experience in media management and shopper marketing. Currently serving as Senior Manager of Shopper Marketing at Red Bull, Eliot has pioneered the development of this role, leading daily operations across diverse retail platforms and creating integrated media strategies that align with marketing objectives. Previous roles include Associate Media Director at Mindshare, where Eliot was instrumental in translating client goals into strategic media solutions, and Brand Strategy Supervisor at Horizon Media, managing significant media investments for clients like Constellation Brands. Additional experience spans various media and communication roles at companies such as Media Assembly, Essence, and Initiative. Eliot holds a Bachelor of Science in Business Administration with a concentration in Marketing from the University of California, Riverside.