Jesse Sachs

Jesse Sachs is an experienced marketing professional with a strong focus on music and cultural engagement. Currently serving as the Director of Culture Marketing – Music at Red Bull since June 2023, Jesse previously held the position of Director of Music at Open, overseeing the music business and creative initiatives for a mindfulness platform from November 2020 to February 2023. Prior experience includes directing brand and experiential strategy at Versus Creative, where Jesse developed fan engagement strategies related to music and live entertainment from October 2016 to November 2020. Jesse's career also encompasses project management for special projects at SXSW Inc from October 2011 to July 2016, and executive production and directorial roles at the JazzReggae Festival from 2010 to 2011. Jesse earned a Bachelor of Arts in Ethnomusicology from UCLA in 2011.