Regnier Ten Haaf

Commercial Subsidiary Director at RED Horticulture

Regnier Ten Haaf is an experienced professional in the horticultural and agricultural sectors, currently serving as Commercial Subsidiary Director at RED Horticulture since January 2024. Previously, Regnier held the position of Global Director for Fruits and Vegetables at CHV International, focusing on optimizing growth and sustainability for growers worldwide. With a solid background as Global Sales Manager and Export Manager at Ridder Drive Systems, Regnier contributed to market development in horticultural technology. Additional experience includes roles at Extrufood B.V. and AWETA, where Regnier managed sales and marketing strategies. Regnier began a consultancy career with Moose-MAC and has held positions at KEENAN and JOZ, contributing to the establishment of market presence and distribution networks across Europe. Regnier holds a BSc in International Agricultural Trade from Van Hall Larenstein University of Applied Sciences.

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