Alison Holmes

VP, Marketing & Communications at Refuel Agency

Alison Holmes has a diverse work experience in marketing and research. Alison most recently served as the VP of Marketing & Communications at Refuel Agency since 2014. Prior to that, they were the Senior Director of Marketing at Outcast Media from 2013 to 2014, where they developed and executed marketing strategies for the Outcast Fitness brand. From 2008 to 2013, they were the VP of Research and Marketing at LodgeNet Interactive Media & Entertainment (LIME), responsible for driving ad sales research and marketing initiatives. Earlier in their career, Alison held positions at CBS Corporation, Universal Television, and Blair Television, where they contributed to advertising sales presentations, market research, and audience projections.

Alison Holmes completed their undergraduate studies at Syracuse University from 1992-1996, earning a Bachelor of Arts degree. Alison'sfield of study included Television, Radio & Film Management & Psychology. Later, they pursued higher education at NYU Stern School of Business from 2003-2005, where they obtained a Master of Business Administration (MBA) degree with a specialization in Finance.

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Timeline

  • VP, Marketing & Communications

    January, 2014 - present