Petrina Jo Fernandez

Petrina Jo Fernandez has worked in various roles in the communications and media industry since 2006. Petrina Jo began their career as a Contributor for New Straits Times, where they wrote articles for the Entertainment and Life&Times desk on a freelance basis. In 2008, they interned at Edelman, where they assisted with several client portfolios and gained experience writing press releases, conducting market research, and planning and executing campaigns. In 2010, they interned at Universal Music Group Malaysia, where they wrote press releases on album launches, events, and competitions and managed the company's Facebook page. In 2011, they were a Writer for The Peak at Blu Inc Media. From 2012-2018, they were a Senior Writer at The Edge Communications. In 2017, they began freelancing, producing and editing a wide genre of content across industries. From 2021-present, they are a Content Manager at respond.io, where they are responsible for stakeholder communication such as newsletters and emails, as well as internal and public case studies. Petrina Jo also oversees a team of blog writers and the content they produce about the respond.io platform and the business messaging industry.

Petrina Jo Fernandez has an education history that includes a Master's Degree in Creative Entrepreneurship from the University of East Anglia (2016-2017), a Bachelor's Degree in Journalism from the University of South Australia (2009-2010), a Diploma in Mass Communications from Taylor's University (2006-2008), and a secondary school diploma from SMK Sultan Abdul Samad (2001-2005).