Ruby Fernandes

Director- Corporate Brands at Rexall

Ruby Fernandes is an experienced professional in the retail and pharmacy sectors, currently serving as the Director of Corporate Brands at Rexall Pharmacy Group ULC since May 2022. In this role, Ruby combines strategic oversight, market analysis, product development, and team leadership to enhance the company's private label brands. Previous positions at Rexall include Senior Category Manager for Strategic Projects and Over-the-Counter Health, where Ruby was responsible for category P&L management and inventory optimization. Ruby's extensive background also includes roles at Target and Hudson's Bay Company, focusing on merchandise planning, pricing strategies, and team leadership. Ruby holds a Bachelor of Commerce degree from the University of Toronto’s Rotman School of Management.

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