Irene Lopez

Irene Lopez is an experienced professional in data performance analytics and insights, currently working at Cheil México since April 2021. Previously, Irene held roles at Grey México as a Data Analyst, focusing on social listening and data gathering, and at FCB México as a Media Specialist. Irene's extensive background includes significant positions at Havas Riverorchid as a Group Media Manager, overseeing media strategies for multiple Unilever brands, and at Maxus Global and Universal McCann as a Senior Media Strategist, where the emphasis was on planning and executing communication strategies across various industries. Irene began the career as a Media Planner at ZenithOptimedia and also worked as an Account Manager at Sirius Art Singapore and Collections Supervisor at Hongkong Shanghai Bank. Irene holds a Bachelor of Science in Marketing Management from De La Salle University, completed in 2004.