JoAnna Mak has a diverse work experience in content strategy and copywriting roles. JoAnna most recently worked as a Content Strategist at Rocket Money (formerly Truebill), where they wrote and iterated direct response ads and conducted competitive analyses. Prior to that, they worked as a Brand Content Strategist at Persado. JoAnna also has experience as an Associate Content Strategist at MissionWired, where they wrote and optimized direct response content for political races and nonprofit organizations. JoAnna has also worked as a Copywriter at Kohl's, where they collaborated with design and product teams to develop consistent copy. JoAnna started their career as a Digital Marketing Editor at the University of Maryland, where they managed a weekly email newsletter and curated career development content. JoAnna also has internship experience in copywriting at Kohl's, digital marketing at Intelsat, and storytelling at New Story Charity. JoAnna has a background in social impact work as well, having served as a Student Consultant at the University of Maryland and as a Content Writer at East West Bank. Overall, they have demonstrated strong writing skills and the ability to adapt to different industries and roles.
JoAnna Mak holds a Bachelor of Science (BS) degree in Marketing from the University of Maryland. JoAnna also participated in a semester exchange program at The University of Hong Kong, where they focused on the Faculty of Business & Economics. Additionally, JoAnna is currently pursuing a certification as a Certified UX Writer from UX Content Collective and has completed a certification in Figma for UX Design from LinkedIn in 2021.
September, 2022 - present
January, 2022