Jasen Oravillo

Jasen Oravillo is a seasoned Category Manager at Ruiz Foods, with a career spanning over 18 years in the consumer goods industry. At Ruiz Foods since 2015, Jasen employs fact-based selling techniques to enhance distribution in West Coast accounts and has achieved notable recognition from an independent Kantar survey, ranking higher in satisfaction compared to major competitors in the Frozen Snacks and Apps category. Prior experience includes serving as Category Development Manager at Constellation Brands, where Jasen supported sales for significant grocery chains, and as a Category Specialist at Abbott, providing actionable sales plans. Jasen's career began at Safeway as a Promotional Analyst, focusing on optimizing revenue across a vast store network. Jasen holds a Bachelor's Degree in Business and Economics from the University of California, Riverside.