Chris Gilbert

Vp, Strategy Director at Saatchi & Saatchi

Chris Gilbert has an extensive work experience spanning over a decade. Chris most recently worked as a VP, Strategy Director at Saatchi & Saatchi, where they focused on strategy and planning for P&G's largest business segment, Fabric Care. Chris also led the Super Bowl campaign for Downy Unstopables and received a Cannes Award for their work on Tide. Prior to this, Chris was a Strategy Director at TBWA\Chiat\Day, specializing in high-profile digital marketing innovation and social media for Nissan United. Chris also worked as an Associate Strategy Director at Wondersauce, leading creative strategy for various clients. Chris has also freelanced as a Senior Strategy Consultant at RXM Creative, focusing on content strategy for luxury fashion brand Loro Piana and social strategy for LensCrafters. Chris has held positions as a Senior Strategist at FCB New York, where they focused on digital strategy for the FDA's anti-tobacco campaign, and at Kettle, where they led social strategy and creative campaigns for fashion and lifestyle brands. Additionally, Chris worked as an Instructor at Miami Ad School, teaching advertising, and as a Social Media Strategist at mcgarrybowen, supporting various brands. Chris transferred to BBDO New York as a Social Media Manager/Copywriter, consulting on global social media strategy for Procter & Gamble. Chris began their career at Proximity/BBDO as a Junior Copywriter, working on branded content, digital, and social media for various clients.

Chris Gilbert attended the University of Cincinnati, where they obtained a Bachelor of Arts degree in Communication & Mass Media. No specific start or end year is provided for their education at this institution.

Links

Previous companies

Wondersauce logo
Barefoot Proximity logo
Kettle logo
RXM Creative logo
BBDO logo

Timeline

  • Vp, Strategy Director

    October, 2021 - present