Mara Mazzoni

Mara Mazzoni has a diverse work experience in the field of strategy and digital media. Mara currently holds the position of VP, Strategy Director at MRM, where they are responsible for overseeing content and channel strategy for General Mills. Prior to this role, they served as the Senior Vice President, Digital & Integrated Media Strategy at Current Global, where they helped clients with their communications plans by identifying the role of content, media, and analytics. Before Current Global, Mara worked at Weber Shandwick as the Senior Vice President, Integrated Media Strategy and later as the Senior Vice President, Digital. At Weber Shandwick, they partnered with Insights teams, developed program strategies, and led a team of specialists to design and optimize integrated plans. Mara also gained experience at MWW Group as the Vice President, Digital Strategy & Operations, and at Edelman as the Vice President, Producer, where they led digital production teams and managed client accounts. Before that, they worked at Fathom Communications as an Online Account Executive and at Doner Advertising as an Account Executive through Account Manager. Throughout their career, Mara has demonstrated their expertise in digital strategy, client relationship management, and team leadership.

Mara Mazzoni earned their Bachelor's degree in Communications from Oakland University, where they attended from 2000 to 2005.