Marketing and Customer Relations Team

The Marketing and Customer Relations Team at Safilo is responsible for developing and executing marketing strategies to elevate both Safilo's own brands and its licensed brands. This team manages the global distribution channels, optimizes customer relationship management (CRM) through marketing automation, and provides insights to enhance business performance. They also oversee public relations, brand communications, and customer care operations to ensure a seamless and exceptional customer experience across Safilo's e-commerce and retail platforms.