Ben Lax

Ben Lax has a diverse work experience that spans over several industries. Ben has held various roles in different companies, showcasing their expertise in marketing and digital communications.

At SaleCycle, Ben served as the Global Head of Marketing and helped companies improve their customer journey through behavioral marketing solutions.

During their time at LeoVegas Group, Ben held multiple roles including Search & Content Manager, Search Manager, and PPC Manager, where they focused on digital marketing strategies, SEO, PPC ads, and ad optimization.

At Sigma PlantFinder, Ben worked as a Digital Marketing Manager, responsible for developing a comprehensive marketing strategy, managing PPC and SEO, and enhancing customer experience.

Ben also gained experience at Sage as a Web Analytics & Metrics Specialist and Online Marketing Executive, focusing on web analytics, online marketing, and metrics analysis.

Their work experience also includes positions at IGNIFI, Braybridge (North) Limited, The Bannatyne Group, Virgin Active, and Sunderland College, where they gained valuable skills in sales, marketing, management, and customer insights.

Overall, Ben Lax has a strong background in marketing, digital communications, and sales, with a focus on delivering effective strategies and achieving business growth.

Ben Lax completed their A-Levels and GCSE's at Sunderland High School from 1990 to 2004. Ben then attended the University of Sunderland, where they obtained a Bachelor of Arts (BA) degree in Business and Marketing Management from 2004 to 2008. Ben further pursued their studies at the same university, specializing in Marketing. Ben completed their Level 4 degree in Marketing from 2007 to 2008 and went on to earn a Master's degree in Marketing from 2009 to 2010.