Robert Farmer is an experienced professional with a strong background in strategic account management and business development. Currently, as a Strategic Account Manager at Salesforce since October 2018, Robert focuses on assisting Financial Services businesses in the UK by leveraging Salesforce's Customer Success Platform to enhance customer engagement through intelligent marketing tools. Since September 2009, Robert has also served as the Director and Founder of Vaujany Ski Company Limited, a vacation rental business managing over 20 properties in the Alpe d'Huez region. Prior to Salesforce, Robert had a 18-year tenure at BT, where roles included Business Director for the Internet of Things and various leadership positions that emphasized improving customer engagement and digital transformation across multiple sectors. Robert holds a BSc in Business and Marketing from Cardiff University.
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