Tanya Stracuzza, MBA, is a seasoned marketing professional with extensive experience in product marketing and strategy across various sectors. Currently serving as the Global Product Marketing Lead for MuleSoft at Salesforce, Tanya previously held positions including EMEA Product Marketing Manager for Automation and a presales solution engineer. Tanya is also the PMA Ambassador Lead for the Madrid Chapter of Product Marketing Alliance. Notable achievements include advising Grapekeeper B.V. on brand positioning and leading the product launch of the "Upro Digital Shelf" at Upfield, generating over $10 million in incremental sales. Additional experience includes consulting for Amsterdam Trade Bank N.V. on go-to-market strategies and managing B2B relationships for AbbVie, overseeing numerous successful product launches. Tanya holds an MBA from Rotterdam School of Management, Erasmus University, along with several other degrees in business and economics.
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