Frida Gachuz Colín

Frida Gachuz Colín is a skilled digital marketing professional with a strong background in e-commerce and performance management. Currently serving as Digital Marketing Manager at Salomon since January 2021, Frida has previously held roles including E-commerce Specialist and Ecommerce Coordinator. Prior experience includes a position as Marketing Account Executive at Entropy, where Frida focused on increasing e-commerce sales and implementing social media campaigns. At Grupo Netshoes, Frida worked in Planning & Performance, managing official football store marketing and analyzing campaigns, as well as serving as a Junior E-commerce Analyst and Business Development Analyst. Frida holds a degree in International Sports Marketing from Universidad del Valle de México, completed in 2017.