San Diego Tourism Authority
Kali Knaack has an extensive background in event management and marketing. Knaack has held various positions such as Event Coordinator, Marketing Coordinator, and Manager in organizations like San Diego Tourism Authority, Sycuan Casino Resort, and American Cancer Society. With a Bachelor's degree in Business Management, Knaack has successfully managed a wide range of events, from marathons and VIP tournaments to adult-only events, showcasing their skills in planning, budget management, and team coordination. Their experience in website management, social media, and marketing materials design highlights a well-rounded expertise in the event planning industry.
San Diego Tourism Authority
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The San Diego Tourism Authority (SDTA) is a private, non-profit, mutual benefit corporation composed of nearly 1,000 member organizations, businesses, local governments, and individuals seeking a better community through the visitor industry. SDTA members include tourism-related entities in such categories as lodging, dining, arts & attractions, shopping, and transportation, among others, as well as other companies indirectly involved in the visitor industry. As a sales and marketing organization, the main objective of SDTA is to promote and market San Diego County as an ideal vacation destination and convention site. SDTA also represents and supports the interests of the visitor industry as a whole. The majority of funding received by SDTA is derived from San Diego Tourism Marketing District Funds. Lodging and other tourism related business in the District raise these funds through self assessments for the purpose of promoting tourism in the San Diego region. As a membership organization, the SDTA also receives financial support from member dues, advertising, and promotional assistance from the membership through donated in-kind services.