Jake Basden

Jake Basden is the President of Sandbox Entertainment Group since January 2023, overseeing a full-service artist management, live events, marketing, and film/tv/theater production company that represents top-tier artists. Previously, Jake was Senior Vice President of Global Communications at Big Machine Label Group, where responsibilities included managing publicity and corporate communications for the world's leading independent record label. Prior experience includes positions as Vice President/Head of Publicity at Edelman, Director of Media Relations, and Media Relations Specialist at Ogilvy Public Relations Worldwide. Jake also has a background in retail sales with Polo Ralph Lauren. Educational credentials include a program on negotiation from Harvard Law School Executive Education and a Bachelor of Arts in Journalism & Mass Communication from the University of Oklahoma.