Anja Reschke

Anja Reschke serves as the Head of Global Technology Partner Marketing at SAP, where extensive experience in collaborative marketing efforts with technology and AI partners is leveraged to enhance brand visibility and pipeline growth. With a strong background in partner marketing, Anja has held various leadership roles within SAP, including Head of Global Consulting & Service Partner Marketing and Head of Global Services Partner Marketing, overseeing strategic partnerships and managing talented marketing teams. Anja's previous experience includes positions at SAP AG, Hewlett-Packard, Beacon Mews Consulting, and Siemens, emphasizing skills in marketing strategy and execution. Anja has also pursued advanced education, completing executive programs from prestigious institutions including Yale, the London School of Economics, and the University of Cape Town, alongside a Master's degree in Marketing Management from Cranfield University and a Bachelor's degree from Leeds Beckett University.