Hui Shan Wan

Hui Shan Wan is a seasoned marketing professional with extensive experience across various companies in the Asia-Pacific region. Currently serving as Marketing Lead - ISBN for SAP since July 2024, Hui Shan has held several key roles, including Field Marketing positions at Ivalua, Unit4, and Hitachi Vantara, where responsibilities included adapting global marketing strategies for local markets, managing demand generation programs, and collaborating with sales teams to track and achieve marketing KPIs. Prior to these roles, Hui Shan worked as a Marketing Executive at NTT DATA Business Solutions, executing marketing initiatives and improving effectiveness through audience segmentation. Hui Shan began the career as a Marketing Executive Assistant at SAP and has held operational roles in event management, showcasing a breadth of skills in both marketing strategy and execution. Hui Shan holds a Bachelor's Degree in Marketing from RMIT University.