Vineeta Bathija

Vineeta Bathija is an accomplished professional with extensive experience in business operations and strategy within the tech sector. Currently serving as the Global Head of Business Operations and Go-to-Market Strategy for SAP Commerce Cloud since August 2019, Vineeta manages a multi-million € portfolio that contributes significantly to Line of Business revenue. Prior roles include Director of Global Business Growth & Strategy for SAP's Commerce Practice and Director of Business Growth & Strategy for Digital Marketing at Oracle, where significant contributions were made to mid-market growth and digital transformation. Earlier in Vineeta's career, leadership at Adobe resulted in exceeding bookings targets by 120%, while tenure at IBM saw pioneering marketing solutions in APAC. Beginning as a Senior Technology Project Manager at HDFC Bank, Vineeta demonstrated consistent excellence leading to multiple promotions. Educationally, Vineeta holds a Master’s degree in Computer Applications.