Growth Specialist

Marketing · Full-time · Hlavní město Praha, Czech Republic

Job description

Trezor, a leading innovator in the cryptocurrency hardware wallet industry, is dedicated to securing digital assets without compromising convenience and user experience. Our focus is to empower individuals to take complete control of their digital currencies by providing a seamless and secure way of handling them.

We’re looking for a Growth Specialist to join our rapidly expanding growth department and elevate our advertising endeavours to new heights. In this role, you'll be instrumental in overseeing and optimizing A/B tests and campaigns across diverse channels, working hand-in-hand with cross-functional teams to deliver meaningful outcomes.

We have ambitious growth plans and we need you to make that happen!

👉 What will your duties be?

  • Campaign Management: Oversee the setup, adjustment, and ongoing monitoring of campaigns across in-house maintained channels such as ad networks and Connected TV
  • Ad Creation Coordination: Collaborate closely with the Brand Team to streamline the ad creation process, ensuring timely delivery and alignment with campaign objectives
  • Optimization and Testing: Engage in continuous improvement of test flows and advertising optimizations to maximize campaign effectiveness
  • Strategic Collaboration: Work closely with the Paid Media Lead to implement comprehensive strategies for A/B testing, acquisition campaigns, and Go-to-Market releases
  • Creative Brief Development: Prepare detailed creative briefs for the Brand Department, outlining requirements for ad creatives, ad copies, and A/B testing of landing pages
  • Keyword Research: Conduct thorough keyword research to optimize paid search campaigns
  • Dashboard Monitoring: Maintain comprehensive dashboards to track KPIs and metrics across campaigns and platforms in the marketing mix
  • Record Keeping and Analysis: Systematically document and maintain records of A/B test outcomes and campaign results to inform future strategies

💪 What do we need from you?

  • Experience in growth marketing, digital marketing, performance marketing, or a related field
  • Proficiency in digital marketing platforms and tools such as Google Ads, Meta Ads Manager, X Ads, TikTok Ads, and other advertising platforms
  • Understanding of marketing analytical tools: Google Analytics (GA4), Ad Platforms Reporting, Tableau (or other BI tools), Metabase, or similar
  • Ability to interpret data, analyze performance metrics, and derive actionable insights to optimize marketing campaigns and drive growth
  • Working collaboratively in a cross-functional team environment, demonstrating flexibility, adaptability, and a willingness to support team goals
  • Attention to detail in campaign planning, execution, and analysis
  • Basic understanding of search engine optimization (SEO) principles and best practices, as well as content marketing strategies

🤝 What will you get in return?

  • Unique opportunity to be a part of a brand that has revolutionized the crypto industry more than once
  • Ability to receive part of your compensation in bitcoin
  • Free reign and an amazing team of people who’ll help you put ideas into practice
  • Flexible working hours as well as the possibility of working remotely
  • Budget for professional development (training programs, courses, and workshops of your choice)
  • Renovated offices (including gym, football table, billiards, PlayStation and 3D printer)
  • Other benefits such as a MultiSport card, company mobile phone tariff, etc.
  • Free on-site parking

👋 Sounds good? We want to hear from you: just submit your CV along with a cover letter. We’ll definitely get in touch with you as soon as we review your application, most likely within a week.

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