Saad Anwar

Saad Anwar has been working in the digital media industry since 2003. Saad began their career at Liberty Books Private Limited, where they were Incharge of the Billing Department. In 2006, they joined Webiz Media Pvt. Ltd. as an SEO (Article Writer). In 2007, they joined Axact as an Executive and then Associate Executive. In 2012, they moved to Salsoft Technologies (Pvt) Ltd as a Digital Marketing Manager. In 2013, they joined Startrum Pvt. Ltd. (Cygnis Media) as a Sr. Digital Marketing Executive. In 2016, they joined HUM Network as a Team Lead - Social Media. Saad was responsible for building social media strategies for various brands and increasing the digital footprint of HUM TV and Masala TV. In 2019, they joined Adcom Zenith as a Sr. Community Manager, looking after the digital presence of leading companies. Currently, they are a Team Lead Social Media at Savyour, where they are responsible for creating a Social Media Strategy deck, compiling data of owned and third-party assets, performing sentiment, engagement, and demographics analysis, and leading a team of social media executives.

Saad Anwar obtained a Bachelor's degree in Computer Science from Karachi University between the years of 2001 and 2005. Saad then obtained several certifications from Google and Coursera, including a Google Data Analytics Certificate and Specialization from Coursera in May 2021, Google Ads Display, Search, and Video Certifications from Google in November 2021, Google Ads Fundamentals in November 2018, and a Google Analytics Individual Qualification from Google in October 2018.