Daniela MacHado

Daniela Machado has a diverse range of work experience in marketing, digital project management, and public relations. Daniela has worked at various companies, including Scale Media, Bixpy, W3haus, 3yz, BRA Marketing, Fatto Comunicação, BriviaDez, Grupo Marista, and Edições O Minuano. Daniela'sroles have included Paid Media Lead, Senior Media Buyer, Media Buyer, Marketing Director, Digital Project Manager, Digital Account Manager, Digital Accout Manager, and Public Relations and Social Media Assistant. Throughout their career, Daniela has been responsible for managing accounts, creating strategies, executing marketing campaigns, managing budgets, and identifying new business opportunities. Daniela also has experience in multimedia advertising, retail channel support, campaign optimization, and online/offline promotions.

Daniela Machado holds a Bachelor's degree in Communication, Journalism, and Related Programs from Unisinos, which they obtained from 2005 to 2010. In 2011, they pursued an Information Architecture extension course at the same institution. In 2013 to 2014, Daniela completed their Postgraduate Studies in Branding/Marketing, specializing in Digital Communication and Media/Multimedia at Pontifícia Universidade Católica do Rio Grande do Sul. In 2015 to 2016, they attended San Diego College of Continuing Education, where they obtained a certification in Project Management. Additionally, Daniela has obtained multiple certifications, including Microsoft Advertising Certification, Google Ads Training, HTML, Google Analytics Individual Qualification, Google Ads Apps Certification, Google Ads Display Certification, Google Ads Search Certification, Google Ads Video Certification, and Shopping Ads Certification.