School Specialty
Lindsay Goff serves as the Associate Director of Digital Marketing and Digital Shelf Content Strategy Manager at School Specialty since July 2022, leading a team to enhance product experiences across digital commerce channels. Prior to this role, Lindsay was the Marketplace Manager at Conn-Selmer, Inc., overseeing Amazon operations in both the US and UK. With previous experience as an Ecommerce Account Manager II at Generac Power Systems, Lindsay managed online sales and accounts for major retailers, and held various roles at The Bon-Ton Stores, Inc., where responsibilities spanned digital merchandising, content management, and operational coordination. Lindsay holds a Bachelor's degree in Environmental Science with a minor in Biology from Alverno College, completed between 1999 and 2003.
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