Lead Product Marketer

What you’ll do

Become part of an iconic brand that is set to revolutionize the all-electric pick-up truck & rugged SUV marketplace by achieving the following:

• Produce product marketing initiatives for future programs, including positioning, messaging, and go-to-market plans.
• Collaborate with the broader Product Marketing team to develop and execute new product introduction strategies
• Collaborate with Brand, Design, and Engineering teams to identify new key features, benefits, and unique selling points
• Develop targeted marketing campaigns and programs to drive awareness, generate leads, and increase conversion rates.
• Partner with Communications, Digital, and external partners to develop compelling marketing collateral and events.
• Monitor and analyze market trends, customer feedback, and future sales data to identify areas for improvement and refine product marketing strategies.

Location & Travel Expectations: The responsibilities of this role require attendance at in-person meetings and events occasionally. The role will be based out of a Scout Motors location in Novi, MI. Applicants should expect that the role may require the ability to convene with Scout colleagues in person and be able to travel to participate in events on behalf of the company from time to time

What you’ll bring 

We expect all Scouts to have integrity, curiosity, resourcefulness, and strive to exhibit a positive attitude, as well as a growth mindset. You’ll be comfortable with change and flexible in a fast-paced, high-growth environment. You’ll take a collaborative approach to achieve ambitious goals. Here’s what else you’ll bring:

• 7+ years of experience in the automotive industry
• Experience with electric vehicles is required
• Proven track record of developing and executing successful product marketing strategies to drive product adoption and revenue growth
• Excellent communication and presentation skills, with the ability to articulate complex technical information in a clear and compelling manner
• Strong analytical and strategic thinking skills, with the ability to analyze market data, identify trends, and make data-driven decisions
• Strong project management and organizational skills, with the ability to deliver multiple projects simultaneously

What you'll gain

The benefits of joining Scout include the chance to build products and a company from the ground up.  This is a chance to create something new and lasting – with an iconic brand at its foundation.  In addition, Scout provides competitive compensation and benefits to support your physical, mental, and financial wellbeing. Program specifics are detailed in company policies and employee benefit guides, select highlights:

• Competitive insurance including:
  • Medical, dental, vision and income protection plans
• 401(k) program with:
  • An employer match and immediate vesting
• Generous Paid Time Off including:
  • 20 days planned PTO, as accrued
  • 40 hours of unplanned PTO and 14 company or floating holidays, annually
  • Up to 16 weeks of paid parental leave for biological and adoptive parents of all genders
  • Paid leave for circumstances related to bereavement, jury duty, voting time, or military leave
• Corporate Vehicle Program with:
  • Eligibility to lease up to 2 vehicles at competitive rates

Pay Transparency

This is a full-time, exempt position, eligible to receive a base salary and to participate in an annual performance bonus program. The salary range listed represents the maximum and minimum starting base pay for this position as of the time of posting. Final salary offered will be determined based on factors including but not limited to the candidate's skills and experience. The annual performance bonus program is preset and not candidate dependent.

Initial base salary range: $170,000 - $200,000

Internal leveling code: IC7

Notice to applicants:

• Residing in San Francisco: Pursuant to the San Francisco Fair Chance Ordinance, Scout Motors will consider for employment qualified applicants with arrest and conviction records. 
• Residing in Los Angeles: Scout Motors will consider for employment qualified applicants with criminal histories in a manner consistent with the Los Angeles Fair Chance Initiative for Hiring Ordinance. 
• Residing in New York City: This role is not eligible for remote work in New York City.