Ariana Hellebuyck

Chief Marketing Officer at Scribd

Ariana Hellebuyck has a diverse work experience spanning over several years. Ariana is currently working as the Chief Marketing Officer at Scribd, a position they started in 2022. Before joining Scribd, Ariana held the role of Vice President of Marketing at Life360 from 2018 to 2022. During their tenure at Life360, they oversaw a full stack marketing team and played a crucial role in scaling the team from 1 to 30 employees.

Prior to Life360, Ariana served as an Advisory Board Member- Marketing & Communications Advisor at Techtonica from 2017 to 2018. Ariana was responsible for providing expertise in marketing and communications strategies.

From 2016 to 2017, Ariana worked at NerdWallet as a Brand Strategy & Marketing professional. In this role, they developed and executed brand strategies and played a key role in driving consumer insights throughout the organization.

Ariana's work experience also includes roles at Apollo Education Group, starting as a Senior Manager, Marketing in 2007 and eventually advancing to the position of Vice President, Brand Marketing in 2014. At Apollo Education Group, they were responsible for launching the "I am a Phoenix" campaign and overseeing various marketing channels such as TV, online, social, and event marketing.

Additionally, Ariana has worked as a Digital Marketing Manager at Aptimus, Marketing Manager at High Voltage Interactive, Marketing Coordinator at Wells Fargo, and Public Relations Coordinator at Double Dutch Productions.

Throughout their career, Ariana has demonstrated expertise in strategic marketing, team leadership, brand development, and driving growth through various marketing channels.

Ariana Hellebuyck pursued a Master of Business Administration (M.B.A.) degree in Business Administration and Management, General from the University of San Francisco. Ariana completed their degree in 2016. Prior to their MBA, they earned a Bachelor's degree in Communication from St. Edward's University. The start year for their bachelor's degree is unspecified.

Links

Previous companies

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Timeline

  • Chief Marketing Officer

    August, 2022 - present

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