Shannon Mentzer

Director, Paid Marketing at Scribd

Shannon Mentzer has a diverse work experience spanning multiple industries. Shannon currently holds the role of Director, Paid Marketing at Scribd, starting in 2022. Prior to this, they worked at Epic for Kids from 2018 to 2022 as Director of Acquisition Marketing, where they were responsible for leading and executing acquisition marketing programs and brand awareness media programs.

From 2017 to 2018, Shannon took a break from their career to be a stay-at-home mom. Before that, they worked at Shutterfly Inc. as Director, Internet Marketing from 2013 to 2017, and as Senior Marketing Manager, Internet Marketing from 2011 to 2013. Shannon'sresponsibilities in these roles included strategizing and executing internet marketing channels and brand awareness campaigns.

Earlier in their career, Shannon worked at LoopNet as Senior Online Marketing Manager from 2008 to 2011, and as Online Marketing Manager from 2006 to 2008. In these roles, they developed and managed online customer acquisition strategies, executed various online marketing tactics, and optimized landing page conversion.

Shannon's professional journey began at NetSuite in 2005, where they served as the Online Marketing Manager. Shannon'sresponsibilities included leading online media and search marketing efforts and optimizing campaign performance for maximum ROI.

Prior to that, from 2002 to 2005, Shannon worked at SiteLab International, starting as a Marketing Coordinator and later taking on the role of Marketing Campaign Manager.

Overall, Shannon Mentzer has a strong background in marketing, particularly in online acquisition strategies and brand awareness campaigns. Shannon'sexperience spans roles in the tech industry, e-commerce, and children's entertainment.

Shannon Mentzer attended UC San Diego from 1997 to 2001, earning a Bachelor of Arts degree in Communications.

Links

Previous companies

Netsuite logo
Shutterfly logo

Timeline

  • Director, Paid Marketing

    January, 2022 - present

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