Lynda Kroeger

Lynda Kroeger is a seasoned professional in business intelligence with extensive experience across multiple industries. Currently serving as Senior Manager of Business Intelligence at Search Discovery since April 2017, Lynda previously held the position of Sr. Business Intelligence Analyst at Coca-Cola Bottling Co. Consolidated from December 2007 to April 2017, where responsibilities included strategic business analysis and report development using Power Pivot and Tableau. Earlier roles included Category Analyst at Coca-Cola Bottling Co. Consolidated, where key functions involved budget development and trend analysis, as well as Manager of Real Estate Research and Customer Card Marketing Manager at Harris Teeter. Lynda began a career in strategic marketing as a Marketing Consultant at Strategic Marketing Solutions. Lynda holds a Bachelor's degree in Marketing and Advertising from the University of North Carolina Asheville.