Lynn Wu

Lynn Wu is a Product Marketing Manager at Sega of America, Inc., specializing in integrated marketing campaigns and user acquisition strategies. Previously, Lynn held similar roles at Zynga and Scopely, where notable accomplishments included achieving significant increases in app downloads and reengagement through data-driven marketing strategies. Lynn's experience includes a background in marketing project management during an MBA program at the University of Southern California, complemented by a Bachelor of Arts in International Economics from UCLA. With a strong foundation in both marketing and finance, Lynn has successfully led cross-functional teams and developed comprehensive marketing strategies for multiple franchises, optimizing performance across various channels.