Edwin Kuria

Head of Marketing at Sendy

Edwin Kuria is a Kenyan-born brand manager who has dedicated their career to communication and marketing. Edwin has worked extensively in the nonprofit sector, most notably with World Concern, where they served as a communication liaison officer. In this role, Kuria was responsible for developing high-impact communication strategies and content that built capacity within countries and defined World Concern's brand essence. Edwin also coordinated media and donor trips, served as a liaison between countries and regional offices, and spearheaded development communication in Kenya, Somalia, South Sudan, Chad, and Uganda.

Kuria is a skilled storyteller and has used their talents to produce high-quality booklets and marketing collateral, as well as beneficiary case studies for both disaster and development programs. Edwin is known for their ability to create simple, effective content that supports branding, key messaging, and pitches to donors. Kuria's work has had a significant impact on World Concern's fundraising efforts, most notably resulting in the largest donation from a private foundation in the organization's history.

Timeline

  • Head of Marketing

    Current role

  • Senior Marketing and Brand Manager

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