Michelle Xie is a skilled product designer specializing in B2B desktop applications, currently contributing to the ServiceRocket Apps Team since July 2022. Prior to this role, Michelle served as UX/UI Strategic Lead at Advisible, where research-driven design and SEO strategies significantly enhanced website performance. Michelle's earlier experience includes corporate account management at Egencia, where innovative optimization strategies were developed, and extensive UX/UI design work during studies at Academy Xi, focusing on projects for Charity Bay and FarMore. With a background that includes roles at Expedia Group and Flight Centre Travel Group, as well as academic achievements in UX/UI design and political sciences from institutions including Academy Xi and Concordia University, Michelle Xie's expertise spans user research, design systems, and interactive web development.
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