Daria Lukina

Brand marketing lead at Shapr3D

Daria Lukina has a diverse work experience spanning several roles and industries. Currently, they work as the Brand Marketing Lead at Shapr3D since August 2022. Prior to this, Daria worked as an HR and Career Consultant starting from April 2018.

Daria'smost extensive role was at SETTERS where they held multiple positions. From December 2020 to July 2022, Daria served as the Brand Director, PR Director, and Content Director. In this role, they were responsible for developing brand strategies, leading teams of up to 23 people, and overseeing various PR, brand marketing, and content tasks.

Daria also had leadership roles at SETTERS, such as Head of Brand from October 2019 to December 2020, Head of Content from October 2019 to December 2020, and Head of Marketing in Production from August 2019 to February 2020. Additionally, they served as the Head of Content Management and Photography Department from November 2015 to August 2019 at SETTERS.

Furthermore, Daria held other roles within SETTERS, including Acting Art Director from September 2017 to September 2018, Project Manager from July 2016 to August 2017, Copywriter from December 2015 to August 2017, and Content Development Specialist from October 2015 to July 2016.

Outside of SETTERS, Daria worked as a Content Strategy and Content Management Lecturer at SETTERS Education from October 2019 to July 2022. Overall, Daria's work experience showcases their expertise in brand management, PR, content development, and team leadership.

Daria Lukina has a strong educational background in international relations and PR. Daria earned their Bachelor's degree in International Relations from Saint Petersburg State University, specializing in International economic relations and business. This was completed from 2014 to 2018. Daria then pursued a Master's degree in PR as part of international relations at the same university from 2018 to 2020.

In addition to their formal education, Daria also obtained several certifications. Daria completed the Google Analytics for beginners course at the Google Analytics Academy in 2020. Daria also participated in a marketing strategy program at IKRA (School of innovations and creative thinking) and learned English for Business Correspondence at SkyEng, both in 2020. In 2021, they further enhanced their skills in brand building by attending the "How to build love mark brands" course at Lera Borodina.

Moreover, Daria has acquired additional certifications in various areas. These include "Coaching and Developing Employees" from LinkedIn, obtained in July 2023, "Inspiring and motivating individuals" and "Managing talent" from the University of Michigan, obtained in April 2023, and "Marketing Communications" from LinkedIn, obtained in January 2023.

Overall, Daria Lukina's educational journey demonstrates their commitment to expanding their knowledge and skills in the field of international relations, PR, marketing, and brand building.

Links

Timeline

  • Brand marketing lead

    August, 2022 - present

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