Cory Dobbin

Chief Executive Officer at Shoelace

Cory Dobbin's work experience begins in 2013 as an Event Coordinator for Right Mind. In 2014, they worked as a Marketing Intern for Plurl Agency. From 2016 to 2017, Cory held roles as a Marketing Assistant for Reef Moxie and a Project Coordinator for George Brown College. In 2017, they started working at Compound Studio as a Digital Marketing Coordinator and later became a Marketing Analyst. In 2020, they joined PathIQ Inc. as the Director of Paid Media. From 2021 to 2022, Cory worked at Boomn as the VP of Brand Strategy and founded The Marketer's Playbook, where they wrote a newsletter on marketing. In 2022, they became the Chief Strategy Officer and then the Chief Executive Officer at Shoelace. They also founded Aaronn Inc., a marketing consultancy, in 2018.

Cory Dobbin is currently pursuing a Certificate in Business Strategy from Harvard Business School, with an expected completion in 2022. Prior to that, Cory obtained an Advanced Diploma in Marketing from George Brown College, where they studied from 2014 to 2017. In 2009, Cory spent a year at Niagara College, focusing on the field of Sociology, although the degree obtained is not specified.

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Timeline

  • Chief Executive Officer

    October, 2022 - present

  • Chief Strategy Officer

    April, 2022

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