Ke (Coco) Bai

Ke (Coco) Bai has over five years of experience in finance and consulting. Ke is currently a Finance Team member at Shop Circle. Prior to joining Shop Circle, they worked as a Category Manager at Amazon from January 2018 to May 2021. In this role, they were responsible for end-to-end P&L ownership, including strategy, planning, and execution.

From January 2017 to December 2018, Coco was a Strategy Consultant at Deloitte Luxembourg, where they worked on digital/tech projects for the firm's Strategy and Corporate Finance team. In July 2016, they completed a summer internship with UniCredit's Investment Banking division, where they worked on the Loans Agency Team. And in May 2016, they completed a summer internship with PwC's Transaction Services division, where they worked on Financial Due Diligence (FDD) projects for the firm's Deals Division.

Coco holds a Business Course 2016 certification from Bain & Company.

Ke (Coco) Bai has a Master's Degree in Management from ESCP Business School, a Master's Degree in International Management from Bayes Business School, and a Bachelor's Degree in Economics and Management from Luiss Guido Carli University.

Ke (Coco) Bai reports to Robin Hardt, CFO. They work with Alberto Amadio - Investment Associate, Vithiya Kaneshanesan - FP&A Analyst, and Guoyu Chen - Investment Analyst.