Jo-Yu Kung ( Zoe )

Jo-Yu (Zoe) Kung is an experienced marketing professional currently serving as an Associate Marketing Manager at SHOPLINE since August 2020, previously holding the positions of Senior Community Associate and Community Associate. In these roles, Jo-Yu has been responsible for orchestrating marketing events and campaigns specifically for the Taiwan market, collaborating with cross-functional teams to enhance merchant success. Significant achievements include planning a successful eCommerce course for over 1,000 SHOPLINE users through a livestream event. Prior to SHOPLINE, Jo-Yu worked as a Social Media Marketing Specialist at Taiwan Star Telecom Co. Ltd., where social media strategies significantly increased follower engagement, and at DollBao International Co., Ltd. Jo-Yu holds a Bachelor's degree in Information and Communication from Chinese Culture University, earned between 2012 and 2016.