Prashant Rao is an experienced broadcast and video production professional with a strong background in live event coordination and influencer marketing. Currently serving as a Senior Associate at SHOPLINE since December 2020, Prashant specializes in live broadcasts, managing production workflows, and enhancing viewer engagement. Previous roles include Broadcast Producer and Marketing Producer at Shopee, where Prashant developed video concepts and collaborated with social media teams to create content for various platforms. Prashant's experience spans notable positions at Garena and Astro, where responsibilities included managing live streams, overseeing production quality, and creating engaging content for multiple sports programs. Prashant holds a diploma in Telecommunications Engineering from Multimedia University.
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