Shalev Belhans

Shalev Belhans is an accomplished professional with extensive experience in the marketing and customer retention sectors. Currently serving as the Head of B2C at Sidelines Group since August 2020, Shalev has developed a strategic roadmap for a sports betting mobile app, enhancing monetization capabilities to tap into a new Total Addressable Market. Previously, Shalev led a KPI-driven team as Head of CRM at Sidelines Group, fostering significant user spending and achieving a 50% increase in app revenue. Prior experience includes a role as Senior Marketing Manager at Selina, where Shalev generated over $120,000 in incremental sales from email campaigns and achieved a 52% average open rate. Additional roles include Retention Manager at Rakuten Viber and CRM Manager at Bank Leumi, highlighting Shalev's expertise in customer engagement and retention strategies.