Blanca de Lera Diez

Blanca De Lera Diez has a strong background in digital marketing and e-commerce, with experience working for companies like Signify, realme, Samsung Electronics, Iberia, Lion Digital Malaysia, and everis. Blanca has held various roles such as Global E-commerce Manager, Senior E-commerce Manager for EU Region, E-commerce Manager IM, and Online Marketing Responsible EMEA. Blanca has successfully managed online sales channels, developed key accounts, negotiated commercial terms, and led digital marketing initiatives. Blanca holds a Bilingual Business Administration degree and has pursued additional education in business, technology, and design.