Jessica Burford

Digital Marketing Manager at SIRO Ireland

Jessica Burford has a diverse work experience spanning various roles and industries. Jessica started their career at Sid's Diner as an Assistant Manager, where they efficiently managed restaurant operations and supervised a busy restaurant floor. Jessica continued to enhance their skills by joining Sichuan Normal University Chengdu College as a Teaching Intern, where they created engaging lesson plans, assessed students' progress, and delivered lectures to large classes.

Jessica then transitioned into the marketing field, working at SIRO in multiple roles. As a Marketing Executive, they successfully managed projects and collaborated with external agencies to ensure the timely and budget-friendly delivery of campaigns. Jessica also implemented a CRM system to enhance customer sentiment and engagement. Jessica then progressed to the role of a Senior Marketing Executive, where they continued to excel before eventually becoming a Digital Marketing Manager, a position they currently occupy.

Jessica Burford has a diverse education history. Jessica holds a Bachelor's Degree in Business with French from Waterford Institute of Technology, which they obtained from 2013 to 2017. In 2016, Jessica also attended IPAG Business School for a one-year program in Business/Commerce, General.

Following their undergraduate studies, Jessica pursued further education in the field of digital marketing. Jessica completed an MSc in Digital Marketing at UCD Michael Smurfit Graduate Business School from 2018 to 2019. Additionally, Jessica obtained a Diploma in Project Management from IBAT College Dublin in 2021.

In addition to their formal education, Jessica has obtained several certifications to enhance their skills and knowledge. Jessica completed courses in Email Automations and Mailchimp Foundations at Intuit Mailchimp in October 2022 and September 2022 respectively. In 2017, Jessica received a Teaching English as a Foreign Language certification from THE TEFL ACADEMY - Leading EFL Teacher Trainer Provider. Jessica also completed courses in Google Analytics for Beginners and Google Ads Fundamentals offered by Google in September 2018 and June 2019 respectively.

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Timeline

  • Digital Marketing Manager

    December, 2022 - present

  • Senior Marketing Executive

    January, 2022

  • Marketing Executive

    September, 2019

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