Rob Testa

Rob Testa is an experienced marketing professional with a diverse background in various industries. Rob began their career as a Social Media Specialist and Advertising Coordinator at Amerifund Home Mortgage, LLC, where they managed and created content for social media accounts and oversaw SEM and PPC campaigns. Following this role, they worked as a Physician Liaison at Bergen Medical Sports & Spine, creating relationships between doctor offices and managing marketing campaigns. Rob then served as a Social Media & Marketing Director at IT Global Protech, where they developed brand strategy and implemented marketing campaigns to increase sales. Rob has also held positions at companies such as IEEE Standards Association, Adsmurai, OCUS, and BOOM Image Studio, where they specialized in digital marketing, account management, and business development. In their most recent role as an Integrated Marketing Manager at Sisense, Rob is responsible for developing and executing integrated marketing campaigns that increase revenue and brand awareness. Throughout their career, Rob has demonstrated a strong track record of success in using email marketing, content marketing, social media, and events to engage and convert prospects into customers. Rob is skilled in analyzing campaign performance and collaborating with cross-functional teams to optimize future efforts.

Rob Testa earned a Bachelor of Science (BS) degree in Business, Management, Marketing, and Related Support Services from Montclair State University, where they studied from 2009 to 2013. In addition to their degree, they have obtained several certifications throughout their career. In September 2016, they completed a course in Writing Effective Business Communications from GoSkills.com. In January 2020, they became a Facebook Certified Digital Marketing Associate. More recently, in January 2023, they obtained a Project Management Professional (PMP) certification from Google and a Product-led Certification from Pendo.io in July 2023.