Scott Hong is currently the Associate Director at Sitewise Analytics, leading the development of site forecast models and real estate market strategy plans for various chains. Prior to this role, Scott worked as the Senior Network Planner at Kmart Australia Limited, where Scott prepared sales and impact forecasts for store network opportunities. Scott also has experience as a Population Forecaster and Consultant at .id - the population experts, and as a Senior Consultant at Appleseed Inc., providing strategic advice to various clients. Scott's educational background includes a Master of Urban Planning in Economic Development from NYU and a Bachelor of Arts in Geography and Urban Studies from McGill University.
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