Chang Choi

Chang Choi has extensive work experience in the technology and semiconductor industry. Chang(Chang-Eun) started their career in 1997 as an Engineer at DACOM before moving on to work at various companies such as Free & Music, Softcamp Co., Ltd., and AddPac Technology Co., Ltd. At AddPac Technology, they worked as a Senior Engineer, focusing on network protocol and file system development. Chang(Chang-Eun) then joined Samsung Electronics in 2005 as a Senior Engineer and led multiple eMMC firmware projects, which gained recognition and awards from the CEO. In 2012, they became a Principal Software Engineer at Samsung Semiconductor Inc., where they established and managed an R&D team for system optimization in mobile phone storage. From 2015 to 2017, Chang worked at Samsung Electronics as the Director of Product Engineering, responsible for integrating and validating eMMC and UFS products. Chang(Chang-Eun) played a crucial role in the success of mobile revenue growth during this period. Currently, Chang is the VP of Firmware Group at SK hynix and previously served as a Fellow (VP for Research) at the company. Overall, Chang has a diverse range of experience in firmware development, product engineering, and research, making him a seasoned professional in their field.

Chang Choi completed a Bachelor of Science (BS) degree in Computer Science and Engineering from Chung-Ang University from 1990 to 1997. Later, from 2023 to 2025, Chang pursued a Master of Business Administration (MBA) from Indiana University - Kelley School of Business. Additionally, Chang obtained various certifications in topics such as developing adaptability as a manager, learning agility, learning from failure, making quick decisions, the six biases of decision-making, cultivating a growth mindset, developing self-awareness, and transitioning from an individual contributor to a manager, all from LinkedIn in 2020.