Reading Is Fundamental (RIF) is committed to a literate America by inspiring a passion for reading among all children, providing quality content to create impact, and engaging communities in the solution to give every child the fundamentals for success. 25 million children in the United States cannot read at a proficient level, and 65% of fourth graders read below grade level. 

As the nation's leading non-profit organization for children's literacy, RIF has provided more than 420 million books to 72 million kids in all 50 states and Puerto Rico. RIF was named the Youth Non-Profit Brand of the Year in the 2018 Harris Poll Equitrend® Study. 

To learn more about the children's literacy crisis and how you can create change with RIF, visit RIF.org.

Charity

Education

Non Profit

Reading Is Fundamental

Alicia Levi

Katy Nicholson

Judy Cheatham

Cammie Backus

Jodi Rubin

The Leadership Team at Reading Is Fundamental (RIF) is responsible for steering the strategic vision and overall direction of the organization. They oversee the development and implementation of initiatives aimed at promoting children's literacy, manage high-level partnerships and marketing efforts, ensure operational efficiency, and drive programmatic success. This team is crucial in fostering community engagement and maximizing the impact of RIF's mission to provide books and literacy resources to children across the United States.

Leadership Team

Program Team

Marketing and Partnerships

Leadership Team

About

Team members

Other teams at Reading Is Fundamental

Program Team

Marketing and Partnerships