Justin Zinovoy

Justin Zinovoy currently serves as the Vice President of Strategic Development at Smart Circle International since August 2023. Prior to this position, Justin held several roles at BlueTriton Brands, including Sr. Director of Demand Generation, eCommerce & Strategic Partnerships, where responsibilities included the design and deployment of digital strategies to enhance customer growth and partnerships. Justin’s extensive experience at Nestlé Waters spanned 14 years, encompassing roles such as Director of eCommerce & Strategic Partnerships, Director of National Sales Performance & Effectiveness, and National Account Manager, with a focus on partnership program development, process improvement, and sales productivity across various regions. Justin Zinovoy holds a degree from the University of Florida.