Sergio Delgado

Sergio Delgado has a diverse work experience spanning from 2006 to 2023. Sergio is currently working as a Senior Digital Marketing Manager at SmartHop since April 2023. Before that, from January 2017 to July 2023, they worked as a Digital Marketing Manager at DGTL.

Prior to their roles in marketing, Sergio founded and served as the CEO of Pacha Journeys, a digital tourism platform, from December 2015 to June 2018. In this role, they launched the platform, designed and built the website using a CMS with multiple integrations and plugins, and optimized SEO to improve quality traffic by 80% using tools like Semrush, Hotjar, and Google Analytics.

From September 2014 to June 2015, Sergio worked as a Project Analyst and Marketing Coordinator at Actuaria Consultores Cía. Ltda. Sergio developed business and marketing strategies for new products and consulting services, managed SEO, SEM, social media, email marketing, and web analytics, and launched a new website to improve digital performance.

Earlier in their career, Sergio held positions such as Senior Financial Analyst at Romero y Pazmiño in 2014, Financial Business Analyst at Fregonese Y Asociados Cía. Ltda. in 2013, and completed a Financial Analyst Internship at Keiretsu Forum NY Tristate Chapter in 2012. Sergio also had an accounting intern position at Metropolitan Touring S.A. in 2006.

Overall, Sergio Delgado has a strong background in digital marketing, entrepreneurship, project coordination, and financial analysis.

Sergio Delgado has a diverse education history spanning various fields. In 1993, they completed their French International Baccalaureate with a specialty in Economic and Social Sciences at Liceo Franco-Ecuatoriano La Condamine. In 2008, they attended the University of Calgary's English as a Second Language Program. From 2009 to 2013, Sergio obtained a Bachelor of Business Administration (BBA) with a focus in Marketing from Universidad San Francisco de Quito, and also pursued a BBA in Finance from the same institution during the same period. In 2013, they completed the CFA Training Program at HEC Montréal. Sergio further enhanced their education with additional certifications, including the Google Digital Marketing & E-commerce Certificate from Coursera in July 2022. Sergio also earned certifications in growth marketing, digital marketing, content marketing, email and newsletter marketing, Google Ads, Google Analytics 4, graphic design, marketing on social media platforms (Facebook and Instagram), SEO foundations, and social media marketing strategy and optimization from LinkedIn between January 2023 and February 2023.