Marketing Manager

Marketing · Piedmont, Italy

Job description

Role Description and Purpose

As the Marketing Manager for Solve.Care, you will be at the forefront of reshaping the brand and building a large blockchain community around our innovative web 3 healthcare platform. Your primary mission will be to redefine how Solve.Care is perceived in the blockchain market and to establish a robust community of engaged developers, users, advocates, and blockchain partners.

Responsibilities:

Brand Reshaping: Lead the effort to redefine Solve. Care’s brand identity, ensuring alignment with our mission of decentralizing healthcare through blockchain technology.

Community Building: Develop and execute strategies to build and nurture a large, active blockchain community around Solve.Care. This includes leveraging social media, forums, events, partnerships, collaborations and other channels to engage with users, developers, healthcare professionals, and other stakeholders.

Content Creation: Oversee the creation of compelling content that showcases Solve. Care’s value proposition, use cases, and impact. Develop content by yourself when needed. This includes websites, blog posts, articles, videos, infographics, case studies, and more.

Marketing Campaigns: Plan and execute marketing campaigns to drive awareness, adoption, and engagement with Solve. Care’s products and services. This includes both online and offline campaigns targeted at various segments of the blockchain and healthcare market.

Partnership Development: Identify and cultivate strategic partnerships with industry influencers, blockchain companies, healthcare organizations, technology providers, and other relevant entities to expand Solve. Care’s reach and impact.

Analytics and Reporting: Monitor and analyse marketing metrics to measure the effectiveness of campaigns and initiatives. Use insights to refine strategies and optimize performance.

Requirements:

Proven 7+ years experience in brand management and marketing strategy development, preferably in the blockchain, technology or healthcare sector.

Experience working with cryptocurrency exchanges, wallets, or blockchain projects.

Strong understanding of blockchain technology and its applications in healthcare.

Exceptional communication skills, both written and verbal, with the ability to convey complex concepts in a clear and compelling manner.

Creative thinker with a track record of executing innovative marketing campaigns that drive results.

Ability to collaborate effectively with cross-functional teams and external partners.

At least 4+ years experience of leading teams

Strong analytical skills and proficiency in data-driven decision-making.

Bachelor's degree in marketing, business, or a related field. Advanced degree or relevant certifications preferred.

Why Join Solve.Care?

Be part of a mission-driven team that is reshaping the future of healthcare.

Opportunity to work on cutting-edge technology in a dynamic and fast-paced environment.

Access to resources and support to help you succeed in your role and grow professionally.

Competitive compensation package, work with the internaitonal mission-driven team

Opportunities for career advancement within the organization.

How to Apply:

Interested candidates should submit their CV/resume, LinkedIn profile, or other relevant materials to

Parul.rai@solve.care

Join us on our journey to transform healthcare for the better!