Cicek Donmezler has extensive experience in marketing and sales, particularly in the consumer electronics and automotive sectors. As the European Marketing Manager at Sony Europe since August 2008, Cicek oversees pan-European product marketing for radio devices, micro systems, Walkman, and voice recorders. Previous roles at Sony include Sales and Marketing Manager for headphones and the mobile group, where responsibilities encompassed budget management, strategic sales action implementation, and customer order follow-up. Cicek has also held positions as Market Manager for Cyber-shot digital cameras and the TV group, where responsibilities involved budget forecasting, market analysis, and promotional plan execution. Additional experience includes a project team member role at Fiat Auto, focusing on market share enhancement, and an internship at Mavi Jeans in brand and marketing research. Cicek holds a BS in Applied Engineering Sciences from Michigan State University and an MBA in Marketing from Sabanci University.
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