Marco Lorenzi

Head Of Brand And Marketing, Sony Sports at Sony

Marco Lorenzi currently holds the position of Head of Brand and Marketing at Sony Sports, Hawk-Eye Innovations Ltd, and Pulselive, all since August 2024. Prior to this, Marco served as the Head of Marketing at Simplestream from June 2021 to July 2024, where responsibilities included redefining the marketing strategy and overseeing a significant rebranding effort. Previous roles include Senior Marketing Manager at Deltatre, where strategic marketing initiatives for the Sport Experiences unit were developed, and Social Media Manager for FINA, focusing on digital brand management. Educational qualifications include a Master's Degree in Sports Management from Università degli Studi di Firenze and a Bachelor's Degree in Sports Management, Law and Economics from Università degli Studi di Teramo, along with a Diploma in Digital Marketing from General Assembly.

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